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Wave of Celebrations: 40 Years of Excellence and Beyond


As a single drop of water transforms into a breathtaking wave, so has Centara Hotels & Resorts continued to evolve throughout the past 40 years. From a single Bangkok hotel to a portfolio of 93 properties spanning 13 countries, Centara’s history is a wave of celebrations and remarkable achievements.

As a thank you for your enduring support, we're rolling out a Wave of Celebrations throughout the remainder of 2023. Stay tuned for tantalising offers, huge discounts, lucky draws, complimentary nights, special vouchers and more!

Our Heritage

From a single Bangkok hotel to a portfolio of 93 properties in 13 countries, Centara’s history is a wave of celebrations and achievements. Inspired by our heritage, driven by innovation, and fueled by the desire to create memories, we endeavour to be the leading global hospitality group of Thai origin. Across six distinctive brands, we deliver Thai-inspired experiences guided by authentic family values.

Where Families Are Connected

A family-run business deeply rooted in the Thai values of caring, sharing and a sense of belonging, Centara specialises in unforgettable family experiences. With vibrant hotels and themed resorts offering family-friendly accommodations and immersive entertainment for all ages, including kids' clubs, family lounges, adventure parks and world-class dining options, Centara is the Place to Be for family travel.

Committed to a Greener Tomorrow

We are dedicated to sustainable practices and supporting our local communities. As part of our commitment to a greener tomorrow, we aim to eliminate single-use plastic and earn Global Sustainable Tourism Council (GSTC) certification for our properties by 2025; reduce energy, waste, water and greenhouse gas emissions by 20% by 2030; and achieve overall net zero emissions by 2050.

The Future is Bright

With the Centara wave gaining momentum, our goal is to become the world’s top 100 hotel operators by 2027. With a myriad of new projects in the pipeline across Asia, the Middle East, and beyond, we remain at the forefront of hospitality, enhancing our ever-growing range of guest benefits through exclusive partnerships with airlines, booking companies, and more – ensuring Centara is truly the place to be.

Upcoming Specials for Centara's Appreciation

To show our appreciation, we are making donations to help those less fortunate
40th Anniversary Charity Campaign
Win up to 500,000 CentaraThe1 points
A Million Thanks: Special for CentaraThe1 Members
More value for your CentaraThe1 points
Coming soon! Redeem 400 points for THB 100
CGLB Formation


En 1983, el grupo de empresas Central formó Central Hotels & Resorts y abrió su primera propiedad de 5 estrellas. Desde que fue rebautizado como "Centara Grand at Central Plaza Ladprao Bangkok", está considerado como uno de los principales hoteles de Bangkok para instalaciones MICE.

Centara Grand Beach Resort and Villas Hua Hin

Hotel Railway Hua Hin

Central Hotels & Resorts adquirió y renovó el Railway Hotel Hua Hin. Este complejo ha pasado a llamarse "Centara Grand Beach Resort & Villas Hua Hin"

Stock Exchange

Cotización en bolsa

Centara Hotels & Resorts se convierte en una empresa que cotiza en la Bolsa de Tailandia

Centara Grand Beach Resort Samui

Chaweng Beach Hotel

“Centara Grand Beach Resort Samui” opened its door and became an iconic jewel resort, now rebranded as “Centara Reserve Samui”

Khum Phaya Resort

El nacimiento de Centara Hotels & Resorts

En junio de 2007, reconociendo la necesidad de establecer una fuerte identidad propia, la empresa hotelera pasó a llamarse Centara Hotels & Resorts.

New Flagship hotel

Nuevo hotel insignia

“Centara Grand & Bangkok Convention Centre at CentralWorld” entra en funcionamiento. Conectado con el centro comercial CentraWorld, el establecimiento es uno de los hoteles más lujosos de Bangkok.

The lost world: Centara Grand Mirage Beach Resort Pattaya

1ª estación temática

Se ha inaugurado el "Centara Grand Mirage Beach Resort Pattaya", también conocido como "El mundo perdido". Ahora es el hotel familiar número 1 de Tailandia.

Centara Grand Beach Resort Phuket

Private Paradise in Phuket

Among the personal favourites of Khun Suthikiati, Centara Grand Beach Resort Phuket boasts exquisite Sino-Portuguese style architecture and a prime beachfront setting.

Expanding Overseas

Expansión en el extranjero

Siguiendo el rápido crecimiento dentro de Tailandia, Centara se embarcó en un viaje de expansión internacional. A finales de 2009, Centara abrió su primer hotel en el extranjero, el Centara Grand Island Resort & Spa Maldives, de cinco estrellas, que resultó ser un éxito inmediato.

National Pride

Orgullo nacional

Centara Hotels & Resorts se ha convertido en el primer grupo hotelero de Tailandia en recibir la Royal Warrant of Appointment

COSI Krabi Ao Nang Beach

Reserve habitación

El primer hotel de la marca COSI abrió en Koh Samui: “COSI Samui Chaweng Beach”.

Exploring the Middle-East

Explorando Oriente Medio

El Centara Muscat Hotel Oman abrió sus puertas en 2017 como el primer hotel de Centara en Oriente Medio y fue seguido de cerca por el Centara West Bay Residences & Suites Doha, situado a escasos minutos de la Corniche en Doha, Qatar, en 2018.

Centara - The Place to Be

Donde mejor se está

La cartera de Centara comprende actualmente 6 marcas, más de 13 000 habitaciones y 77 propiedades que abarcan 12 países, incluidos los principales destinos tailandeses, además de las Maldivas, Sri Lanka, Vietnam, Omán y Qatar

Centara Mirage

The Rise of Mirage

Centara brings its ‘Mirage’ family themed resort concept to Vietnam with Centara Mirage Resort Mui Ne. The Explorer’s Playground themed property overlooks the East Sea with discovery, entertainment, and joy at the heart of every stay.

Centara Mirage Beach Resort Dubai

Family Adventures in Dubai

Inspired by mythical Thai and Arabian adventures, Centara Mirage Beach Resort Dubai, the brand’s third Mirage-themed resort, invites families to experience a myriad of water attractions, world-class dining and unforgettable entertainment for the first time in the Middle East.

Centara Reserve Samui

A New Era of Luxury

Centara enters the luxury market with its awe-inspiring Centara Reserve brand. Redefining story-driven hospitality, the flagship Centara Reserve Samui was named one of the top 10 ‘Best Beach Island’ resorts in Thailand at the Travel + Leisure Luxury Awards Asia Pacific 2023.

Centara Reserve Samui Lobby

El futuro inmediato

Centara Hotels & Resorts espera tener más hoteles operativos en las Maldivas para 2021, pero también en China, en la ciudad de Zhaoqing de Guangdong y en Hainan. En 2021 también se inaugurarán dos hoteles en Laos y un complejo turístico de lujo en primera línea de playa en las islas Deira, en Dubai (Emiratos Árabes Unidos).

Centara Korat

A Match Made in Heaven

Centara Hotels & Resorts joins forces with Central Pattana Plc. to introduce the first all-in-one leisure and lifestyle destinations in Thailand’s northeast – Centara Korat in 2022 and followed by Centara Ubon 2023.

Centara Grand Hotel Osaka

First Centara hotel in Japan

Centara Grand Hotel Osaka opened in 2023 as Centara’s first hotel in Japan, a 33-storey architectural masterpiece boasting 515 spacious and exquisitely appointed rooms and suites in the heart of Osaka's shopping and entertainment district of Namba.


Our Partners